La Perla Gets a Modern Update Courtesy of Brazilian Designer Pedro Lourenço

La Perla Gets a Modern Update Courtesy of Brazilian Designer Pedro Lourenço

Pedro Lourenço burst onto the Paris ready-to-wear scene six years ago. A Brazilian wunderkind, he was all of 19 when he showed his first collection. His eponymous line didn’t last, but he laid the framework for what he’s doing now at La Perla with that aerodynamic, bodycon
debut. The Italian company has hired him to design its Atelier collection of high-end, made-to-measure clothes, and he showed it alongside his lingerie and swimwear for the brand at a presentation today.

Lourenço’s tailoring skills remain sharp; a Helmut Newton–channeling black Le Smoking came with a sculptural cummerbund; the model wore it half-peeled-off, suggesting she was on her way to or from a liaison.

There’s a lot of potential for a label that walks the line between underpinnings and outer things at the moment. Exposed bra straps that once scandalized have given way to bras worn on the outside of clothing (see everywhere from Dries Van Noten to J.W.Anderson). And then there’s the naked dresses modeled by Beyoncé, Jennifer Lopez, and Kim Kardashian at last year’s Met Ball, other examples of which have proliferated on many runways since, Sarah Burton’s for Fall ’16 Alexander McQueen included. Sensing an opportunity,
Lourenço plans to show an expanded offering of La Perla clothes on the catwalk next September.

The post La Perla Gets a Modern Update Courtesy of Brazilian Designer Pedro Lourenço appeared first on Vogue.


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